He just kind of seems to lack... basic human social skills?The site wouldn't be a dying corpse if he actually knew what to do. But again we see he lacks alot of that basic ettiquete to learn how to work a site.
On top of the rest, its rather clear he doesn't actually have even a vague concept of how other people think or feel, which is kind of important when you're "running" a social platform
Mind, I'm sure most of that is delegated to the other administrators, so his dumbass doesn't have to worry about this most of the time.